Content Workflows
Campaign Drafting with Guardrailed Prompts
Layer brand voice, claims policy, and channel-specific constraints into reusable prompt kits.
Self-paced with critiques 5 weeks · async + critiques BRL 760 informational
Responsible facilitator
Luiza Hartmann
Workflow mentor for content ops and partner comms.
Program narrative
Marketing-adjacent operators build modular prompt kits, run claim checks, and export channel variants without bloating tokens.
Inside the bundle
- Channel-specific token budgets
- Claims policy checklist
- Modular prompt kits with swaps
- Variant tables for A/B drafts
- Localization handoff notes
- Lightweight reviewer workflow
- Async mentor critique
Artifacts you should exit with
- Publish a kit covering three channels
- Ship a claims checklist your legal partner can skim
- Reduce rewrite requests on first drafts
Learner questions
No. You bring drafts; we strengthen prompt structure and policy alignment.
Notes from participants
Variant tables from week three are now standard. Claims checklist needs more health examples—Luiza said they’ll expand next cohort.
Felipe Rocha · Growth operator
Next step
No instant checkout—send context through the inbox and we reply with seat options in BRL.
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